Architecture practice · 2024
MeridianStudio
Photography-first practice site where the buildings speak and the copy stays out of the way.
- Client
- Meridian Architects
- Year
- 2024
- Role
- Design lead
- Stack
- Astro, Contentful, GSAP
The problem
Meridian's previous site had 40+ nav items and buried its best work three clicks deep. Enquiries from qualified developers had dried up.
The approach
A pinned scroll of built work as full-bleed photography, with metadata drawn in as thin captions on the second scroll pass. Everything else is one page, one column, no menu.
Results
+4x
Qualified leads
40 → 4
Nav items
6
Press mentions
